Our Guides

CEO/Guide

Jake was born and raised on the East Coast where he grew up fishing the technically challenging rivers, lakes, and streams of the Adirondacks, the Pine Barrens, the Pocono and Catskill Mountains, New England, and all points from Maine to Florida.

Jake's passion for fly fishing led him west to study at Western Rivers Guide School, run by WorldCast Anglers in Victor, Idaho. This unique course, offered by one of the most respected fly fishing outfits in the world, helped prepare him for a career as a professional fly fishing guide.

Upon completion, he was first given the opportunity to work in their pro shop, then honored with the privilege of guiding for them during the summers. His relationship with WorldCast Anglers has allowed him to fish with and learn from some of the best guides, industry experts and fellow fly fishing enthusiasts from around the world. Jake is an Orvis Endorsed Guide, as well as part of the Pro Programs associated with Yeti, Simms, Howler Brothers, Fishpond, Sage, Umpqua, and many more. This allows him to offer his clients the best gear in the industry, which helps improve their success rates.

CFO/Guide/Overnight Camp Host

Grey Willis, born and raised in Dallas, Texas, grew up fishing for rainbow and big brown trout in the streams of Northwestern Arkansas and Oklahoma, along with redfish on the Texas Coast.

When Grey enrolled in the University of Arkansas in 2018, he spent the following four years fly fishing in White River, Arkansas as well as the smallmouth creeks and rivers surrounding the Fayetteville-Bentonville area.

During the summers, Grey goes to work in Dutch John, Utah for Western Rivers Flyfisher Guides on the Green River. This gives him the opportunity to sharpen up his dry fly skills and work as a fly shop employee and overnight camp host. When he is not fishing, Grey is working towards his finance degree at the University of Arkansas.

COO/Guide

Cole Johnson, born and rasied in Southlake, Texas, grew up learning about the outdoors and flyfishing before he can remember. As a kid Cole spent his free time finding local ponds and fish to satisfy his fly fishing itch.

Coming from a fly fishing family, Cole was able to fish, and explore some of North America’s premier trout waters as an angler. Cole spent the majority of his time in Colorado each summer, learning everything he could about trout and western rivers.

After chasing the fly fishing thrill from locations such as Belize and Montana, Cole realized his true passion. Cole now spends his summer seasons working for WorldCast Anglers. For the remainder of his year, he is a student at the University of Arkansas and the COO of JFLY. Cole has a true passion for fly fishing in Arkansas and believes that it is one of the most uniquely beautiful and natural places you can sling a fly.